About Us

BRADY PHILIPPINES is an IN-HOUSE contact center and support services arm of BRADY USA, the leader in manufacturing, precision engineering and materials expertise to the MRO and OEM markets. We provide an expansive array of sales operations and back office support led by results-driven individuals. Possessing an irrevocable commitment in identifying talented people, applying fully integrated best professional practices — we are a world-class support group providing superior value to the brands we serve.


Brady was founded in 1914 in Eau Claire, Wisconsin, as W.H. Brady Co., and renamed Brady Corporation in 1998. The company began selling products internationally in 1947. In 1984, Brady went public, with stock trading on the Nasdaq Stock Market, and in 1999, moved trading of its stock to the New York Stock Exchange, where it trades under the symbol BRC. The company’s global headquarters is in Milwaukee, Wisconsin.    


Brady’s core capabilities in manufacturing, precision engineering and materials expertise make it a leading supplier to the Maintenance, Repair and Operations (MRO) market and to the Original Equipment Manufacturing (OEM) market.


Major product lines provided to the MRO market include facility identification, safety and complementary products, wire identification products, and people identification.


Major product lines provided to the OEM market include high-performance identification products for printed circuit boards, and precision die-cut components for mobile telecommunications devices and hard disk drives.    


We identify and protect premises, products and people with:
  • Facility identification, safety and complementary products, including products which help companies comply with safety regulations, safety signs, pipe and valve markers, and lock-out/tag-out devices, as well as printers and software for safety and facility identification, and education and presentation markets.
  • Wire identification, including labeling materials and tools for wire and cable marking in the electrical and telecommunication markets.
  • High-performance identification, including labels and signs that remain legible and highly-adhesive even in harsh environments such as extreme temperatures, abrasion, or chemical exposure.
  • Precision die-cut parts, including custom die-cut and slit materials for use in cellular phones, pagers, computer disk drives and automotive electronic components.


To date, we have approximately 9,000 employees around the world, and we operate in 26 countries with distributorship in more than 100 countries. We distribute our products in more than 100 countries through more than 4,400 distributor partners to more than 500,000 customers. Brady Philippines Direct Marketing Inc. 3/F Worldwide Corporate Center, Shaw Blvd., Mandaluyong City 1552 Tel: 632.917.3600 Fax: 632.917.3602 Mobile: 63917-51BRADY www.bradycorp.com